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Publications


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Dr. Dr. Joseph Odhiambo Owino Publications
12017The Moderating Influence Of Industry Competition On The Relationship Between Corporate Strategy And Organizational Performance
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22017Behavioural Responses To Corporate Image Building Through Social Media Advertising: A Study Among Nairobi Students
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32017Green Marketing Orientation (GMO) And Performance Of SMEs In Ghana
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42016Top Management Team Characteristics, Strategy Implementation And Performance Of Tea Factory Companies In Kenya
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52016The Influence Of Social Media On Brand Equity In Kenyan Banking Industry
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62015ORGANIZATIONAL CULTURE, INDUSTRY COMPETITION AND PERFORMANCE OF MICROFINANCE INSTITUTIONS IN KENYA
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72015The Influence Of Organizational Culture And Market Orientation On Performance Of Microfinance Institutions In Kenya
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82015The Influence Of Organizational Culture And Marketing Capabilities On Performance Of Microfinance Institutions In Kenya
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92011FACTORS DETERMINING CUSTOMER COMMITMENT TO SERVICE PROVIDERS IN KENYAN MOBILE TELEPHONE INDUSTRY
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